Moves
One beat, ready to cut.
A move is one beat of a film — the job a clip does, such as a hook, a reveal or a proof point — that your agent drops into any launch video: 220 of them in 11 sets, all included with Pro. Every move ships in the set’s house style — and wears any video taste you own.
43 of 220 moves · Hook
Launch Openers · 20
Hook4.2 sWord punch
Three short pain phrases cut in one after another at full size, then the stage snaps to ink for the promise.
--move word-punch
Hook4.8 sStrike and swap
The old way sits in soft ink, an ink rule strikes it out, and the new way rises beneath it with one highlighted word.
--move strike-swap
Hook5.2 sAsk and answer
A question types itself into a search bar, holds a beat, and a two-word answer slams in underneath.
--move ask-answer
Hook · hook · proof4.6 sCounter race
A huge number races up and lands on a surprising sample figure while a highlighter rule grows under it.
--move counter-race
Hook · hook · contrast5.6 sBefore / after
A cluttered paper half and a clean ink half split the frame; the after side wipes in with one highlighted check.
--move before-after
Hook · hook · reveal5.8 sTab collapse
Browser tabs pile up across the strip, then fold away until one tab, the product, stretches across the window.
--move tab-collapse
Hook · hook · pain5.8 sPing storm
Notification cards stack up fast with a climbing badge, then all sink away and one calm line is left.
--move ping-storm
Hook · hook · payoff3.2 sOne-word slam
One giant word slams onto an ink stage and the highlighter sweeps under it; a small line sets the scene.
--move one-word-slam
Hook · hook · pain to promise5.4 sSticky tear
A highlighter-yellow sticky note with a familiar complaint is torn off the board, revealing the promise behind it.
--move note-tear
Hook · hook · pain to promise5.8 sCalendar flood
A week fills block by block with meetings, empties at once, and one highlighted focus block takes the morning.
--move calendar-flood
Hook · hook · demo5.6 sCursor doubt
A cursor hovers over Publish, drifts back to Not yet, returns and clicks; the button lights and the check lands.
--move cursor-doubt
Hook · hook · pain to promise5.4 sStuck bar
An upload bar races to 99% and hangs, then snaps to a full highlighter bar as the promise rises.
--move stuck-bar
Hook · hook · reveal5.6 sDesk zoom
A messy desk of scattered papers zooms into the one clean screen in the middle, and a caption names it.
--move desk-zoom
Hook · hook · promise4.6 sTile lock
Word tiles fly in from scattered angles and lock into one headline, the last tile in highlighter.
--move tile-lock
Hook · hook · pain to promise6.4 sReceipt cut
A long sample bill of twelve tools rolls past, a dashed line cuts it, and the stack drops away to one line.
--move receipt-cut
Hook · hook · reveal5.4 sInbox merge
Five near-identical email threads slide together and fold into one ink digest card.
--move inbox-merge
Hook · hook · pain4.8 sClock stop
Clock hands spin through the afternoon and brake hard on 4:52 as the question lands beside them.
--move clock-stop
Hook · hook · turn4.4 sQuestion to answer
A giant question mark tips over and gives way to an exclamation mark on a highlighter disc.
--move question-bang
Hook · hook · sound-off5.6 sCaption first
A sound-off chip, then a subtitle bar fills word by word like a caption track before the promise lands.
--move caption-first
Hook · hook · promise4.4 sPromise stroke
The promise sets in large on ink and a hand-drawn highlighter stroke underlines its one key word.
--move promise-stroke
Prompt & Agent · 1
Kinetic Titles · 15
Hook · title in4.6 sLetter cascade
Each letter of a two-line title tips down into place one after another, then a slate cue settles beneath.
--move letter-cascade
Hook · title in · one word4 sScale settle
One word starts six times too big, filling the frame, and eases down until it settles at rest in the middle.
--move scale-settle
Hook · title in · statement4.4 sMask slide
A three-line statement rises line by line from behind invisible baselines, the last word in the hot color.
--move mask-slide
Hook · title in · list4.6 sBlock stack
Four word blocks fall in under gravity and stack into a crooked tower; the last block on top is the hot one.
--move block-stack
Hook · title in · subtitle4.8 sSplit reveal
A tight two-line title splits apart top and bottom, and a subtitle line opens in the gap between them.
--move split-reveal
Hook · title in · statement5.4 sTypewriter
A line types itself letter by letter behind a vermilion block caret that keeps blinking slowly once it is done.
--move typewriter
Hook · title · rotating word5.6 sWord rotator
A fixed word holds while the word beside it rolls through three options in a slot and lands on the last one.
--move word-rotator
Hook · title · banner5 sRibbon title
Two crossing ribbons wipe across the frame, their repeated headline gliding along each band until both coast to a stop.
--move ribbon-title
Hook · title · emphasis4.4 sOutline fill
A word appears as a thin cream outline, then fills with vermilion from left to right as its stroke turns too.
--move outline-fill
Hook · title · texture5.2 sVertical marquee
A column of ghost words scrolls up the frame and coasts to a stop behind a crisp title knocked out on a clean plate.
--move vertical-marquee
Hook · title in · playful4.4 sBounce drop
The letters of one word drop from above the frame one by one and bounce twice on an ink floor line before resting.
--move bounce-drop
Hook · title · emphasis4.2 sStretch snap
The second word stretches wide and squat like elastic, holds a beat, then snaps back to size with a small overshoot.
--move stretch-snap
Hook · title in · section4.4 sBar wipe
A solid bar shoots across, then retracts to reveal the title under it; a vermilion bar does the same for the subtitle.
--move bar-wipe
Hook · name · title in4.2 sKern squeeze
A name enters with its letters spread wide across the frame and pulls together into tight, heavy type.
--move kern-squeeze
Hook · name · caption4.6 sLower third
A name plate shoots out from the left and reveals a speaker’s name, then a vermilion role tag drops in below.
--move lower-third
Feature Callouts · 1
Explainer Beats · 1
Creator Overlays · 3
Hook · intro5 sLower third
A marigold bar rises, the name wipes in on a bone card and the role drops out beneath it, low and to the left.
--move lower-third
Hook · emphasis5 sKey point
A bone card rises beside the creator with a marigold "Key point" tab; one word of the takeaway gets the marigold block.
--move key-point
Hook · emphasis6 sQuote pull-out
A quote card rises with a marigold quote disc on its corner; the line reveals, one word gets the block, the attribution follows.
--move quote-pullout
How moves work
A move is a film with one scene.
Pick a move.
Each one is a single beat — an opener, a reveal, a stat, an end card — as one scene, 3 to 8 seconds, in 16:9, 1:1 and 9:16.
Start a film from it.
Your agent runs new.mjs with --move and the move’s slug, then edits words and figures. Check, QA and render work as for any film.
Wear any taste.
wear.md maps a Taste Stack video taste’s palette and type onto the move, so one beat comes in every style in the catalog.




